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How Gypsies can embrace change…
One of the great things about working at H&K as every now and again I get a request that completely bemuses me. So when my colleague Lou Watson asked me for my views on what the Gypsy community...
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Are we in the armbands business?
I’m not the first to say that change is a continual process. But we often fall into the trap of thinking that we can ‘do’ change, when the truth is we are all of us being carried along by an...
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The Power of Chocolate Buttons
I am constantly amazed by my daughter’s growing ability to communicate. She has only just turned two but we are now having quite in-depth conversations about her likes and dislikes, which currently...
View ArticleHow to do a communications audit
My colleague Naomi Goodman and I have noticed a lot of conversation on LinkedIn and the other forums recently discussing internal communication audits, ways to conduct them and how you can gauge...
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Exit through the gift shop
I’ve got a guilty secret. I’ve been a member of the National Trust for well over 5 years – and I’m under 40. Say it once, say it loud – I enjoy looking round sites of architectural and historical...
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The big day
So after months of anticipation today is the big day. Sitting here in my front room in the centre of London there is a real sense of excitement. Messages of support are coming in from all over the...
View ArticleWhat’s the difference between strategic marketing and strategic communications?
My friend Henri has just asked me a great question: what is the difference between strategic marketing and strategic communications? Marketers would probably see PR (or communications ) as just one...
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Connecting employees with your sponsorship
So Budweiser are now going to sponsor the FA Cup. One iconic US brand sponsors an equally iconic brand synonymous with England. My colleague Andy Sutherden makes some great points about this deal...
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Peep hole
I took the above picture after dropping my daughter off at nursery the other day. I was walking past a large construction site and noticed this eye-catching window.It had clearly been deliberately...
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The waiting game
And so the waiting game continues. By any standards this week could be a big week in the McKenzie household. We are hoping to finally exchange on the sale and purchase of a new house. This has been a...
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